Apparently the fight is over before it began, Naomi Campbell has said she wont sue Cadbury's but she is pissed that it took them so long to apologise.
Here is the official Cadbury's apology :
Cadbury understands that our latest advertising campaign for Cadbury Dairy Milk Bliss caused upset to Naomi Campbell and her family. Cadbury takes its responsibility to consumers very seriously indeed and we would never deliberately produce any marketing material we felt might cause offence to any section of society. It was not our intention that this campaign should offend Naomi, her family or anybody else and we are sincerely sorry that it has done so.
We can confirm that the advertisement is no longer in circulation and we will not be using it in future marketing for Cadbury Dairy Milk Bliss.
We have been in discussions with Naomi‘s solicitors (I'll bet you have) and can confirm that they have accepted our apology on her behalf as a conclusion to this issue.
Naomi replied with : “Better still, they should avoid causing offense in the first place which is best achieved by having greater diversity at board and senior management level.”
- The lesson here is : Do not take on Naomi - you wouldn't like her when she's angry. (O2 love it, they know she's coming back looking for another phone)
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